Introduction to Wechat Marketing

$150.00  $120.00 (Special Rate)
COURSE OVERVIEW
Our objectives are to train participants in using the WeChat tools to expand sales channel, target marketing approach and to build solid relationship with clients, and also using cost-effective ways to acquire target customers.

Through this workshop class, participants will develop good understanding, with practical hands-on of WeChat marketing for business.

At the end of the class/workshop, participants will be able to leverage on WeChat platform to improve their customer service and expand their business.


Participants will:
  • Learn how to use WeChat as a Marketing Tool
  • Open a WeChat Official Account visible to 1-Billion Chinese consumers
  • Leverage on WeChat to generate leads and build more customer base
  • Operate and Create content in WeChat
  • Learn various Marketing and Lead Generation Techniques

We will go through the following topics
  • WeChat Apps and Official Account introduction
  • Type & Features of Official Account
  • WeChat Marketing Platform Features
  • WeChat Customer Relationship Management
  • WeChat mini-website creation Marketing tricks to different industries
  • WeChat Statistics Report Case study(s)
WHO SHOULD ATTEND
Entrepreneurs, startup enthusiasts, sales personnel and small business owners.
CONFIRMED COURSE DATES
Timimg: 9am - 5pm

7 April 2020
24 April 2020
Trainer Profile
HENDRICK HO Co-Founder and Social Media Marketing Specialist, SEOciety Pte Ltd Hendrick is experienced with national-level and cross-border social media marketing campaigns, using both English and Chinese marketing platforms such as Google, Facebook, LinkedIn, WeChat, Baidu, etc. He is the exclusive partner of China Post Group, the stateowned enterprise overseeing postal services and daily transactions in Mainland China and for Chinese nationals around the world.

Hendrick has more than 20 years of experience in both the public and private sectors. Along with project and event management, Hendrick is also known for his ability to create innovative technology-based products and systems. He was previously in a MNC where he set up Business-to-Business online platforms, and customised solutions for consumer products and services. He was also leading the New Media team in a Statutory Board to develop strategic social media products and national programmes in the Health and Wellness sector. Hendrick has a deep passion to help people, especially those who are underprivileged, to empower them to fulfil their potential and spur them towards self-sufficiency and better employment. His experience includes founding a social enterprise to alleviate poverty in Asian developing countries through arts and its creative form, and mentoring in local non-profit organisations.

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